THE PROJECT WORK:
This Christmas Guide design was a collaboration with several small independent lifestyle brands with the aim of increasing their exposure and marketing activities through cross-promoting on social media and physically through the guide copies. The guide itself was designed with storytelling in mind, giving each brand a space to put their story across. The guide was printed on eco-friendly luxury silk paper in A5 format. Distribution included ESTILA’s readership, hotels, lifestyle shops, boutiques and customer bases.